When Madison Beer’s beer aged in wine is ‘awesome’

The beer from Madison Brewery in Madison, Wisconsin, is aged in the wine of the nearby town of Allagash.

It has a “classic style” with a “light-bodied character” that is “very much like what we’d expect from an American farmhouse ale,” Madison CEO Steve Hickey told Business Insider.

It is “totally American,” he said, “and I think we’re just going to be surprised when we open.” 

The brewery’s beer is aged for one year in a blend of grapes from the local vineyards, and the beer is then sent to the brewery’s winery for fermentation.

The resulting beer is described as a “very light, refreshing ale,” but Hickey didn’t offer any details on how it was made.

He did say that the beer was “made by the team at Madison.” 

“We’re excited to be able to share Madison with the world,” he added.

“It’s a beer that has been made by the Madison family, a family that we’re very familiar with.”

The Madison brewery was recently acquired by a California winery, which has since renamed the brewery Madison Vineyards.

Hickey said that while the beer “could be a bit on the pricey side,” the winery is “absolutely committed to being a great local partner” and is looking forward to collaborating with Madison again.

“We’ll be able with the wineries’ own expertise to give it a little bit of a twist,” he continued.